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Factor affecting choice of channel of the distribution: the best channel distribution is one of that works best in n the selected by the company. The channel chosen should achieve
(a) Explain the main stages in the production of a 2-minute news item meant to be broadcast on TV. To explain the process, use the example of one of the subsequent events: (i
Define the concept of strategy decision in product line. An associated product strategy decision comprises the consideration of the breadth and depth of the product line. As gi
Competition related segmentation: Hard core loyal: Hard core loyal are those customers who continue to buy the same brand over and over again. Newspaper readers, cigarette sm
Explain the term -Personal selling You should have come across representatives of different companies knocking at your door and persuading you to buy their product. It's a d
Should video game companies continue to alter their products to include other functions, such as e-mail?
Discuss data analysis phase on shortly. Phase Data Analysis: When you’ve performed via online market research, now go to systematize the data you have. Note down what ar
please give target market assignment (introduction, content topic note and aknowledgement)
demonstrate your understanding of the principles of marketing by illustrating the motivation behind energy drink consumers
identify and briefly describe four treands in the macro/market
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