Characteristics of the sales promotion, Marketing Management

Assignment Help:

Characteristics of the sales promotion:

1.       Sales promotion does not include advertisement, personal selling and publicity.

2.       Sales promotion activities are not regular activities. These are purely temporary and are performed at certain times such as display, free samples, exhibitions, etc.

3.       It makes advertisement and personal selling is more effective.ng

4.       Sales promotion encourages dealers, distributers and consumers.         


Related Discussions:- Characteristics of the sales promotion

State the concept of marketing as an exchange, State The Concept of Marketi...

State The Concept of Marketing as an Exchange Concept of exchange, according to most marketing academics and practitioners, is central to our understanding of marketing. For a

State the methods of price fixation, State the Methods of price fixation ...

State the Methods of price fixation Methods of fixing price can be broadly divided into the subsequent categories. 1. Cost based pricing 2. Competition based pricing 3

Media-image, Few media-image vehicles enjoy improved image in comparison to...

Few media-image vehicles enjoy improved image in comparison to other media vehicles. Media-image improves the communication value of advertisement. Good repute of editorial board w

Selling, bwhaviour is like smoke sellers waste useful periods in studying b...

bwhaviour is like smoke sellers waste useful periods in studying buyers behaviour conduct a reasearh on why and highlight five reasons.

What is market segmentation, What is market segmentation? Market Segm...

What is market segmentation? Market Segmentation: Market segmentation is the process of dividing a total market into group of consumers who have relatively similar produc

Explain the demographic environment, Explain the Demographic Environment. ...

Explain the Demographic Environment. Demographic Environment: Demographic Environment is the study of human population in terms of density, size, location, sex, age, race

What is the focus of marketing concept, What is the focus of marketing conc...

What is the focus of marketing concept? Marketing Concept: Focus: The focus of the firm subsequent the marketing concept is on the improvement of those products or serv

Explain about return on investment, Q. Explain about Return on Investment? ...

Q. Explain about Return on Investment? Return on Investment: - Return on investment method is completely different method from other methods. This process consider advertisin

H, how to position the competitors in cross map.

how to position the competitors in cross map.

Case study solution, why mayo clinic i so good at customer service

why mayo clinic i so good at customer service

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd