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What is related product diversification?
A company may diversity through broadening its product line in associated products or unrelated products or might both in associated as well as distinct products. If the Co. Diversity into unrelated products it is termed as “Scramble Diversification”. Conversely, Bata Shoe Company has diversified within related products through marketing socks and boot polish. This is termed as “related product diversification”.
y=2x 2x+y=4
What are the sorting functions of discrepancy of assortment? The sorting function of discrepancy of assortment is performed through intermediaries who include the following act
What is Form Utility in marketing? Form Utility: This utility is created while raw material is converted within a finished product. For instant, Britannia industry convert
Sales promotion: it includes activities other than advertising, personal selling publicity and public relations which are used in the promotiong of the product or in persuading th
How to start and finish
music2GOmulti-player marketing strategy review
Sales Budget This is a forecast of unit sales volume and sales dollars. Oftentimes if the firm sells a significant portion of its products on credit terms, the budget will also
What is Product Research in scope of Marketing Research? Product Research: Product research is related with the conversion of customer require to tangible product offer.
Q. How to select a Media for advertisement? Media Reach and Coverage: Such media must be selected which has wide reach and can cover our target customers. If the advertiser h
#question.Tata Motors recently introduced the nano,the world''''s least expensive car for the indian market.Can Tata succeed in targeting both the very low end of the auto market a
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