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what is test marketing?explain the various approaches that are followed by FMCG companies in test marketing
What is the working of final or last barrier to exchange in channels distribution? All problem are signifies the discrepancy of quantity and assortment within the exchange proc
What is the drawback of marketing concept? Marketing Concept: Drawback: This has led to many social and environmental ills as pollution, drug abuse etc.
(a) Find the main external forces triggering the need for organizational change. Pick three and discuss how they might necessitate behavioral change on the part of organization's e
How is forecast sale in marketing research? Forecast Sale in Marketing Research: Marketing research assists in marketing planning and sales forecasting. The researchers c
Question 1: a) Consider that you are the manager of a tourism or hospitality organisation. In this context, explain the benefits of using the marketing concept in your organisa
Question 1: Determine the role of market segmentation in effective marketing. Identify and briefly describe the criteria that you would use to help establish whether a variable
Question: "Your most precious possession is not your financial assets. Your most precious possession is the people you have working there, and what they carry around in their h
What do you mean by business to consumer in e-commerce? B2C stands for Business to Consumer ; it is a type of e-commerce. It is where the consumer accesses the system of t
Q. Show the Factors affecting the Advertising Budget? Factors affecting the Advertising Budget 1) Market Size 2) Stage in Product Life Cycle. 3) Advertising Strategy
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