Steps involved in the decision-making process, Marketing Management

Assignment Help:

Question 1:

The situation confronting all managers in various industries, while dramatic, is not unique. The work of all managers is affected by two main environments: the external environment and the internal environment.

Clearly state with examples the differences that exist between the internal environment and external environment.

Question 2:

Many a time, managers and CEOs are faced with constant dilemmas. They need to be accustomed to making proper and effective decisions so that they can surely achieve all organisational goals and objectives. In short, all managers at different levels need to show a high level of congruency whereby they can all successfully achieve the strategic goals set by the Top-level managers.

(i) Define planning and describe with relevant examples the importance of setting up a company's mission, vision, values and goals whilst formulating its strategic planning.

(ii) List down the 8 Steps involved in the decision-making process whereby managers can evaluate the effectiveness of their own decisions?


Related Discussions:- Steps involved in the decision-making process

Cnc programming and process planning, Plastics processing (a) In injec...

Plastics processing (a) In injection molding, shrinkage is defined by the difference in size of the molded part (at room temperature) and the size of the mold cavity. The moldi

Managing demand and supply of service, Question 1: Describe the types o...

Question 1: Describe the types of new service developments and its stages Introduction Detail explanation on types of new service development and its stages Diag

Branding, the importance of branding for marketing company in this case M&C...

the importance of branding for marketing company in this case M&C Saatchi and a non-marketing company in this case Coca Cola.

The idea of a variable pricing policy, Explain, with examples, the idea of ...

Explain, with examples, the idea of a variable pricing policy. Variable pricing includes adjusting prices to increase demand in off-peak periods in the hope of stimulating dema

What are the different types of advertisement, What are the different types...

What are the different types of advertisement? Nature of Advertisement: Various types of advertisement are given below: a) Informative advertisement b) Persuasive a

Need for services marketing, Problem 1: Describe how services emerged i...

Problem 1: Describe how services emerged in industrialisation and post industrialisation periods. Detail explanation on Growth of the Service Sector and Service Industrie

What are the advantages of licensing in marketing, What are the advantages ...

What are the advantages of licensing in marketing? Licensing comprises little involvement and expense. The simply cost is signing the policing and agreement its implementatio

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd