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What is the significance of problem recognition in decision making process?
Problem Recognition:
As any other decision-making process, this is the first stage of the organizational buying decision process comprises problem recognition, certainly where one or more persons identify a problem.
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Q. How to select a Media for advertisement? Media Reach and Coverage: Such media must be selected which has wide reach and can cover our target customers. If the advertiser h
Responsibility for investigating injuries varies but is typically divied among the insurance company the legal department and the appropriate technical departments. Irrespect
identify and briefly describe four trends in the macro /market environment
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Each country or region has a specific culture which is due to similarities in religion, language, beliefs and values. This could result in a "cultural challenge for international m
1. What is test marketing? Explain the various approaches that are followed by FMCG companies in test marketing.
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Maturity Stage In the product life cycle the maturity stage is that stage where sales growth slows or levels off. Product managers can have to do more than easily defend their
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