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How many types of participants are significant in distribution channels?
There are following types of participants are significant in distribution channels as given below:
Primary participants: Wholesalers and Retailers
Facilitating Participants: Financial Institutions, Public Warehouses, Public carriers/transport carriers and Advertising agencies.
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Explain about the consumer movement in marketing activities. Consumer movement: Avarious collection of independent peoples, groups and organizations seeking to defend the
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Can brand promotion technique benefit an organization by increasing its sales or hitting competitive brands may leave a negative impression on the customers?
After their first arrival, the telephone, email, fax, mobile phone and the internet were rapidly accepted in business contacts and for doing business transactions, creating fresh c
Marketing Mix: A bird eye view Having acquainted ourselves with the broad nature of four components of marketing mix
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