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How does the mobile wallet payment value chain look like? And where in the payment value chain can we place the mobile wallet service?
promotion technique can benefit an organization by increasing its sales or hitting competitive brands may leave a negative impression on the customers
What are the complexity of the communications Exchanges which organisations enter into require the formation of relationships, though tenuous or strong. Andersson (1992) looks
product marketing v/s service marketing
please confirm me whether the topic is apt to find dependency of consumer preference on products like max-bupa,tata aia, bajaj-allianz etc..
The Societal Marketing Concept The societal marketing concept holds that the organization should find out the needs, wants, and interests of focused markets. Then It should de
considering the concept of product life cycle, where would you put video games in their life cycle
Define the nature of personal selling within significant points. Nature of personal selling: There are different types of sales jobs utilize to sell the product of the
What are the ways devised in competition by Theodore Levitt? Several of the ways devised in words of Theodore Levitt to outsmart the competition are as: a. Be a customer led
Henry Assael Model of buying decision behavior along with thediagram
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