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Question:
You are employed by a business that supplies office furniture to Business-to-Business (B2B) customers. You have been asked to complete the following tasks:
(a) Identify different marketing communications tools that can be used to promote your products to these customers.
(b) Explain criteria that influence the choice of the different marketing communications tools available to this organisation.
You are employed in the marketing department of a soft drinks (e.g. cola) manufacturer. Using examples from your business:
(a) Identify and describe the different channels of distribution that may be used by your business.
(b) Explain how your business can use Information and Communications Technology (ICT) to develop and maintain effective relationships in its distribution channels.
Market segmentation producer or how to segment the market: 1. Survey stage: this is divided into two parts, (1) focus group discussions and in depth interviews with a v
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a) Use the simplified difference quotient method to find g''(x) for g(x)= (2)/(1+2x) b) Determine an equation for the tangent line to the graph of g in part a) at x=0 c) Give th
What are various perspectives to explain E-Commerce? E-Commerce can be defined through various perspectives, which are given below: a. Communications perspective b. Bus
Question: Dyson intends to launch its brand in Mauritius with the ambition to subsequently go regional. a. You work for a marketing consulting firm and have been asked to
Draw the typical profile(s) of Shoppers’ Stop customer segmen
What is difference between value proposition and positioning
2JN is a large manufacturing organisation which is structured with a number of supervisors each responsible for their own work production unit. Supervisors report to a team of seni
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