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need of documentation in international business
Question 1: (i) What are the four major promotional tools used by a marketer? (ii) What kind of promotional mix will you select for; (a) Consumer durables? (b) Heavy
Question 1: (a) Define the following terms: (i) e-commerce (ii) e- business and (iii) e-marketing (b) Discuss the benefits that: i. buyers get from the use of e-c
Forester's Country Markets is a well-known grocery chain based in a large Midwestern city. At one of Forester's distribution warehouses a key problem has been proper stocking of s
what are the advantages of upward strech
How are public relation Support Company? Public relations also help the company to attain its full potential. They give feedback to the company through the public. This typical
explain what you understand by market segmentation?
Explain about the Shopping Goods These are goods that are purchased less frequently and are used very slowly such as clothes, shoes, household appliances. In case of these good
4 p''s of marketing
the buying situation characterised by low consumer involvement but are significantly brand loyal are known as..
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