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Question :
(a) "America's investors are as busy as they have ever been and its entrepreneurs are seizing on their ideas with the same alacrity as always. Investment in research and development as a share of output recently matched the previous record, 2.9% of GDP, set at the height of the space race. America is home to 27 of the 30 universities that put out the most cited scientific research and it is still good at developing these ideas." Source: The Economist, 16 March 2013
Building new knowledge through research and development as well as the use of technology, is today considered to be of utmost importance in order to increase a Nation's competiveness. Discuss the extent to which knowledge building through research, development and innovation can generate benefits both for firms and the economy.
(b) What is a knowledge audit and why do firms find it necessary to conduct such a knowledge audit in order to drive their knowledge management initiative.
Question : (a) Differentiate between the terms "efficiency and "effectiveness" within the management context. (b) Identify and clearly explain the four most common chall
What is Idea Screening Strategy Development? Idea Screening: The procedure of screening. The idea along with the greatest potential are selected for future review. Throug
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Define the marketing by as a Discipline. Marketing as a Discipline: The subject of marketing has involved out of business that has derived its existence by economics. But
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taking an example of a new company, create a simple marketing system that helps to enhance the sales of your organisation.
Creating Competitive Advantage In marketing two key trends for the twenty-first century are: (a) the trend toward the utilization of relationship marketing to develop customer
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