What is product strategies, Marketing Management

Assignment Help:

What is Product Strategies?

Product Strategies:

The product is one of the most significant elements of a marketing program. A company is generally called by the products it gives in the market. Into the global market place, companies require to develop products that meet global standards. Conversely, product features and characteristics can be customized depending upon the needs of a local market. Once the brand value of a product is developed, similar kind of positioning and marketing efforts can be utilized during the global market. Product process design must also take in consideration the legal restrictions of local markets. For examples: Himalaya Drug company entered the US market into 1996 year with products modified to suit local requirements. This sold different products within the US market as like a daily health and laxative syrup, digestive capsules and antiseptic cream.


Related Discussions:- What is product strategies

.., why we need to study promotion in marketing?

why we need to study promotion in marketing?

Illustrate the term image pricing, Illustrate the term Image Pricing? ...

Illustrate the term Image Pricing? Image Pricing: It is a variant of premium pricing as the objective is the similar to signal quality to uninformed buyers and utilize th

Unfair trade practices of MRTP act, Unfair Trade Practices of MRTP Act ...

Unfair Trade Practices of MRTP Act For preventing deceptive as well as misleading advertisement MRTP Act has declared convinced trade practices as unfair. These inequitable Tra

Explain in details the elements of marketing mix, Question 1: (a) How ...

Question 1: (a) How does the marketing mix help to ensure that marketing effort is effective? (b) Explain in details the elements of marketing mix. Question 2: (i)

Various types of marketing environment, Q. Explain various factors in marke...

Q. Explain various factors in marketing environment & tell about the need to analyze the marketing environment? Ans.: Purpose of marketing environment analysis are followin

Marketing, describe the elements of a company''s marketing enviroments

describe the elements of a company''s marketing enviroments

What is understand by total customer satisfaction, Question : (a) Expli...

Question : (a) Explian the basic model of consumer decision making. (b) Describe how the use of colour can be a powerful marketing tool. (c) When choosing a loyalty stra

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd