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What is Niche Marketing?
Niche Marketing:
This Marketing is sometimes also termed as micromarketing. Marketers generally identify niche through dividing a segment within sub-segments. The customers within the niche have a various set of needs and they are ready also to pay a premium to the firm which best satisfies their wants.
What is economic utility of marketing? Economic Utility of Marketing: The extent to that, a product satisfied customer requirements and wants is called utility. The amount
what are the pricing objectives?
Characteristics of the promotional types: Factor Advertising Publicity Personal selling Sales promotion Audien
"consumer mind is a block box" -discuss
Question: The Association of Small & Medium Enterprises have sought for your views as Marketing Consultant. You have been asked to advise a small company about its product por
Defffinition of concepts of marketing
Marketing functions and activities to facilitate your strategies formation and implementation of the game plan
Q. Explain some fundamental marketing concept? Ans.: The several fundamental concepts are :- (1) Exchange Concept: Exchange concept holds the concept that the exchange
number of channel levels of panasonic
Kevin Murtuagh, manager of an national reservation service for a nationwide chain of luxury hotels, is concerned about productivity of his operation. Analysis of recent historical
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