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What is Cultural Environment?
Cultural Environment:
Cultural Environment Persistence of cultural values: Secondary and core beliefs shifts within secondary cultural values people’s view of themselves, people’s views of organizations, people’s views of others, people’s views of nature, people’s views of society and people’s views of the universe.
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Question: "Marketing mix" is a general phrase used to describe the different kinds of choices organizations have to make in the whole process of bringing a product or service
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