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What is Brand Extension? Explain briefly.
Brand Extension:
A successful brand is such as a powerhouse containing adequate energy to illuminate distant territories which a brand name consist of enormous appeal for consumer. This has stood the test of time and competition. It is derive force behind brand extension, that the power of one brand could be utilized to market other associated products.
To other driving force is the now day high cost of launching an overall new brand along with increasingly competitive escalating and market costs.This makes sound financial and marketing sense to keep going the inner force of a valued brand for new incarnatim cycle and also those in the prime of life.
Marketing mix communication Organisations now accept that tools of the promotional mix are not the only way in which brands communicate. All parts of the marketing mix communic
How many types of participants are significant in distribution channels? There are following types of participants are significant in distribution channels as given below:
What significant points are covered in the Advertisement and Society Marketing? Advertisement and Society: Several points which are covered in the Advertisement and Socie
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Global Market Place Rapidly the world is shrinking with the advent of quicker communication, financial flows, and transportation. In the twenty-first century, firms may no lon
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why we need to study promotion in marketing?
Buying motives: motive is thus urge that moves or promote a person to some action. Motive is an effectual desire one to a definite action. Customers purchase any goods as a result
Personal selling process: the personal selling process is a logical sequence of steps that a sales person takes in dealing with a prospective customer. The approach of selling me
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