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What are the ways to indirect or direct export or production within a foreign country?
There are a variety of ways in that organizations can enter foreign markets. The major ways are by indirect or direct export or production within a foreign country.
• Exporting
• Foreign production
• Licensing
• Joint ventures
• Ownership
• Export processing zones.
Contents of marketing plans or structure of marketing plans 1. Executive summary and table of contents: the marketing plans should open with a brief summary of the plan
What are the disadvantages of licensing in marketing? The disadvantages of licensing are as given below: • Restricted form of participation certainly to length of agreement,
Consumer mind is black box discus
Brand policies and strategies adapted by the middleman: it includes the following two policies: Use of brand of manufacture only: under this policy, the middlemen sell the prod
Elaborate the term Brand in brief. Brand: Brand is nothing but a method of creating an identity for a product somewhat as Amitabh Bachan whose name suggests a certain ide
in context of marketing, explain three approaches that were use in early days
excircle?
Explain about the information search in decision making process. Information Search : Information searching can be within both ways Formal as well as Informal. In formal m
Critically analyze Mr. Vincent’s reasoning.
What is Possession Utility in marketing? Possession Utility: This utility permits a buyer to use the product as he desires. This is the value that a buyer acquires from
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