What are the functions of advertisement in marketing, Marketing Management

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What are the Functions of Advertisement in Marketing?

Functions of Advertisement:

a) Enhance the market potential.

b) Increase the sales.

c) Communication to target group.

d) Increase the profitability of the company.

e) Creation of brand image/ corporate image.

f) Educate the people.

g) Stimulate the customers to buy.

h) Cost effective method of communication.

i) Creation of demand for the products/ services.


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