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why do we need marketing segmenttion
how can i defined the 7ps in hotel service
QUESTION You have been appointed as the treasurer of Robin International, an electronic firm with many subsidiaries abroad. The management of Robin International do not have an
Question : a) Discuss the importance of public Relations (PR) as an organizational function. a) Elaborate briefly the techniques and tools that can be employed by mana
INTRODUCTION ? CUSTOMER NEED & SATISFACTION LEVEL?
As the opening vignette indicates, The Mayo clinic has been built as one of the most powerful services brands on its firmly held belief and focus on the experience of the patient.
State the Nature of Product - Choice of distribution channel Nature of the product considerably affects choice of channel of distribution. In case product is of technical n
Question 1: "Relationship Marketing is a new marketing paradigm which challenges the straight-jacket marketing mix approach." Evaluate this statement and illustrate with examp
1.Considering the concept of product life cycle, where would you put video games in their life cycle?
what is test marketing?explain the various approaches that are followed by FMCG companies in test marketing
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