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explain the various approaches that are followed by FMCG companies in test marketing
"Consumer mind is a Black Box" - Discuss
marketing mix and components
i have to write on people for my real estate company.
1. What kind of sales force model do you think will work best for your new product/service, and why? 2. How will your salespeople be compensated, and how might you organize th
Marketing management philosophies 1. The production concept: The production concept holds that consumers will favour products that are available and highly affordable;
Assess the conceptual framework of market orientation that is presented in the article. Account for the five recently advanced perspectives on market orientation that are integrate
what do you understand by marketing management? explain its importance in modern business world
Q. Selection of an Advertising Agency? The advertiser should be very careful in selecting the advertising agency. The success of advertising-campaign mainly depends on the sele
how to do market segmentation
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