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What are sabmiller interfaces with loqgistics, marketing, distribution
Question: a) Describe the differences between traditional marketing communication strategies and service business communication strategies. b) Show the key planning conside
what are product positioning concepts
explain consumer mind is a black box
Q. Advertising effects on Production Cost? Advertising creates demand as well as expands market size this necessitates mass production. Mass production results in a variety of
Question 1: Apply the PESTEL Model to the Financial Services Sector in Mauritius, identifying opportunities and threats. Question 2: Analyse the steps in the Strategic
Above the line and below the line communication What has happened hence is that the promotional mix has developed such that original emphasis on heavyweight mass communication
Problem: Elasticity, Total Revenue and Marginal Revenue For Each of the following cases, what is the expected impact on the total revenue of the firm? Explain your reasoning
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How does the mobile wallet payment value chain look like? And where in the payment value chain can we place the mobile wallet service?
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