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Classification of Advertising 1. Advertising may be bordaly classified from the points of view businneesaims coverage users and nature of appeal this is condensed in a ch
State the classification of Product Product can be broadly classified on the basis of (1) use, (2) durability, and (3) tangibility . Let's have a brief idea about various ca
Franchising This is a form of company in which a firm sells the rights to create its product or service to other service providers who necessary operate under the selling firm'
"consumer mind is a Black Box"
A Supervising Officer of a large Ministry made the following statement: "To be successful in business, all you need is a Customer. You don't need any of those tight little acad
Market growth is the measured potential for a product type to attract more consumers spending.
1. How important do you feel the following attributes are for a bakery 1: Very Important 5: Not important at all Variety of Products 1 2 3 4 5
Which is NOT a benefit of corporate governance? Prevention of fraudulent claims by contractors.
Various approaches by FMCG companies ..
Q. What is Advertising Budget? Answer:- Quantitative appearance of future plan of activities prepared for fix period of time. Advertising budget is a monetary document that sho
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