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Kinds of the packaging: 1. Consumer package: it is a kind of the package which holds the required volume of product for the household consumption. For example, tooth
Q. Illustrate ethical aspects of advertising? 1) Effect on culture: - Culture demotes to the way of life of group of people. It comprises life customs, morals, style, values,
Describe the one-way communication By recognising different transactional and relationship needs of the target audience, marketing communications can be used to engage with a v
what you mean by core concept marketing?and types
will the pricing and product policy of a multinational firm be different in a developed and an underdeveloped country?justify your answer.
what are the identifying the major channel alternatives ?
What is related product diversification? A company may diversity through broadening its product line in associated products or unrelated products or might both in associated as
Q. Nature of Target Market. a) Size of market Small- Personal Selling Large- Advertising b) Location as well as Concentration of Customer. Concentration of the Cust
Marketing mix of Dettol Handwash
Explain about the presentation and demonstration in personal selling process. Presentation and demonstration: Sales presentation starts along with briefing the product.
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