The Marketing Environment, Marketing Management

Assignment Help:

A Chennai based soft –drink company has proposed to launch a new variant of
Soft-drink in three flavours lemon , rose , and orange priced at Rs.6 /- ,Rs.7/- Rs.8 /-
in 300ml bottles.As advertisiting consultant develop an advertising campaining Strategy.What will be your message,who will be your target market and what will
be the ideal media mix ?

Related Discussions:- The Marketing Environment

Describe the formulation of sales organization, Problem 1: Describe the...

Problem 1: Describe the formulation of Sales organization. Explanation of sales Organisation Step 1 - Sales Strategy Step 2 - Marketing Strategy Step 3 - Sale

Intensity of the distribution (market coverage), Intensity of the distribut...

Intensity of the distribution (market coverage): The nature and intensity of the competition in the industry will determine the distribution pattern adopted by a firm. Some

Ingredient branding, what are the examples for ingredient branding?

what are the examples for ingredient branding?

Electrical market code in matlab, how to write matlab code for market clear...

how to write matlab code for market clearing price?

Basis for market segmentation, Q. Describe how can a company divide a ma...

Q. Describe how can a company divide a market into segments? O R Explain basis for market segmentation? Ans. : Market may be segmented by using several relevant

Product mix, factors influecing product mix

factors influecing product mix

Retailing and wholesaling, Retailing and Wholesaling Retailing an...

Retailing and Wholesaling Retailing and wholesaling consist of various organizations bringing services and goods from the point of manufacture to the point of use. Retail

Size of an advertising agency, Size of an advertising agency Size:- B...

Size of an advertising agency Size:- Both large size-agencies as well as small size agencies are available each has its own merits and demerits. Large-agencies have broad ran

Undifferentiated approach for selecting target market, What is undifferenti...

What is undifferentiated approach for selecting target markets? Undifferentiated Approach: In total market or undifferentiated approach, a company develops a particular

Purchase and decision implementation in decision making, Explain about purc...

Explain about purchase and decision implementation in decision making process. Purchase and Decision Implementation: When the decision to buy has been made, the way of pu

Write Your Message!

Name

Email id

Message

Verfication Code

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

User Account

All Pages