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Q. Show the Economic Aspects of Advertising?
Advertising has a variety of positive and negative economic aspects. The major positive economic effects are: It helps the producer in reducing Distribution-cost, production- cost, facing competition. It assists the consumers in winding their choice and knowledge of products and services. Economy is advantage by advertising as it helps in promoting economic growth. Critics of advertising quarrel that advertising has negative effect also. The major negative economic effects are advertising an ad to cost of discourage competition, production, creates monopoly and results in higher prices.
What are the benefits of packaging in the product line? Benefits of Packaging are as given below: a. This protects a product in a means to the consumer. b. This provide
Level of the market segmentation 1. Segment marketing: a market segment consists of a large identifiable group within a market with similar wants, purchasing power, g
What is Competition Based Pricing In case of products where market is highly competitive and there is negligible difference in quality of competing brands, price is generally f
How is customer satisfaction measured in marketing? Customer satisfaction measures how suitably a company’s products or services convene or exceed customer expectations. Such e
Each country or region has a specific culture which is due to similarities in religion, language, beliefs and values. This could result in a "cultural challenge for international m
difference between marketing efficiency and marketing effectiveness
Question: "Customer care has long been a major training requirement for organizations which seek the so-called "sustainable competitive advantage". This comes as no surprise wh
Define the concepts of marketing research. Market Research: Marketing research is the intelligence facility of a business enterprise. This implies the careful and goal st
its relation with plc
States the term Product Line and discuss in brief. Product Line: This is a group of products which is closely related since they perform a similar function, targeted at s
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