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Scope of Advertisement
1) Increase in Ad functions:- Earlier ads were designed to persuade informative needs of buyers in the form of public announcements however now advertising includes building Brand Loyalty, brand image and persuading the buyer to purchase the product. Now communicating, advertising performs informative and persuading function.
2) Ad for Attracting and supporting Middlemen and Salesmen: - Earlier the necessities for advertisement for middlemen and salesmen was not realized as there were very few manufacturers and middlemen could be easily attracted. However now to attract efficient middlemen and salesmen and support them advertising is must.
Does marketing exist solely to increase profit? If this is the case, then marketing in nonprofit organizations can be said to be useless. discuss
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the core concept marketing
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How does the mobile wallet payment value chain look like? And where in the payment value chain can we place the mobile wallet service?
Q. Explain the Stages of Product life cycle? Stages of Product life cycle. a) Introduction stage - Advertising for consumers and Personal selling for middlemen. b) Growth
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