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Explain about the Shopping Goods.
Shopping Goods:
These are usually expensive Homogeneous as well as Heterogeneous items.
a. Homogeneous Goods: White goods as like T.V., Washing Machines and Refrigerator.
b. Heterogeneous Goods: Stylish and non standard prices within secondary behaviour for such types of goods and habit play significant role in buying.
Considering the concept of product life cycle, where would you put video games in their life cycle?
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