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Quite frequently marketing studies are based on sample of people or products or stores. The results emerging from such studies are then generalized that is applied to the entire population. For example if a study is done amongst maruti car owners in a city to know their average monthly expenditure on the maintenance of their car it can be done either by covering all maruti car owners residing in that city or by choosing a sample say 10% of the total Maruti car owners. In the latter case the study may give a different average than the actual average if the entire population is covered. This difference between the sample value and the corresponding population value is known as the sampling error.
Q. Illustrate about buying situations? There is a requirement to discuss the three types of buying situations before they can be applied to the buying centre and the different
How might this medical group tailor its marketing mix to appeal to this segment?
what will be the scope for the above study for imc in b2b market domain and SWOT analysis,future growth and prospects of the study
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POST-SHIPMENT FINANCE : It may be defined as "any loan or advance granted or any other credit provided by a bank to an exporter of goods from India from the date of extending the
: Outline the distribution system of Green Works, starting from factory to end customer. (Assume there will be local production)
Statement of the Problem in a General Way: First of all the problem should be stated in abroad general way keeping in view either some practical concern or some scientific or intel
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discuss the relationship between marketing communication and brand loyalty
Ask 1 A Chennai based soft –drink company has proposed to launch a new variant of Soft-drink in three flavours lemon , rose , and orange priced at Rs.6 /- ,Rs.7/- Rs.8 /- in 300ml
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