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Q. Explain about Freuds psychoanalytic theory?
This theory offers the foundation for the study of motivational research which operates on the premise that human drives are mainly unconscious in nature and serve to motivate many consumer actions.
Q. Economic model of consumer behaviour? Economic model: Economic model of consumer actions is one-dimensional. This denotes that buying decisions of a person are governed b
how do sociocultural, economic, legal and environment forces factor into conducting business in global marketing?
Q. Explain Internal psychological procedure? The relevant internal psychological procedure that is associated with information search is perception. Perception is defined like
Q. Illustrate Sociological model of consumer behaviour? Sociological model: As-per to this model the individual buyer is a part of the institution called society. Ever since
Develop vision, mission, objectives and measures of these (a) In layman's language define the terms vision and mission statement and values and how the effectiveness of these c
Question 1: "Marketing Research is a systematic and planned formal approach to the collection of marketing information." This implies that there is a formal marketing research
how do we position a brand
Filing Claims : The insured will file claim with the insurance company after meeting the aforementioned requirements. The insurance company is generally contacted immediately on d
Freudian theory: _ The idea that much of human behaviour stems from a fundamental conflict between a person's desire to gratify his/her physical needs and the necessity to func
mention and explain five measures that will make a displeased customer patronize the school canteen
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