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Marketers know that they cannot appeal to all buyers in their markets or at least not to all buyers in the same way. Buyers are too numerous, too widely scattered, and too varied i
considering the concept of product life cycle where would you put video games in their life cycle
Considering the concept of product life cycle, where would you put video games in their life cycle?
the importance of branding for marketing company in this case M&C Saatchi and a non-marketing company in this case Coca Cola.
What is Concentration Approach for selecting target markets? Concentration Approach: As an organization directs its marketing efforts in the direction of a single market
What is test marketing and various approaches followed by FMCG companies
Q. Illustrate the the advertising effects on Business Cycle? Effect on Business Cycle: - Supporters of advertising quarrel that advertising help in reducing the extent of bus
The assessment for this module is to produce the elements of a sales plan. The case study assesses your understanding and ability to construct a sales presentation plan and correct
Tata Motors recently introduced the nano,the world''s least expensive car for the indian market.Can Tata succeed in targeting both the very low end of the auto market as well as th
need of documentation in international business
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