Refute or assess the validity of this statement, Marketing Management

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A Supervising Officer of a large Ministry made the following statement:

"To be successful in business, all you need is a Customer. You don't need any of those tight little academic concepts of how to manage. You don't even need to solve all of your problems to be efficient. All you need is to find out what you do right for the customer you've already got and do more of it."

Prepare a report to the Supervising Officer to refute or assess the validity of this statement.

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