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What is Speciality Goods Due to some special characteristics of certain categories of goods people generally put special efforts to buy them. They are ready to buy these goods
The world is changing dramatically with the internet becoming increasingly the panacea for all things that touch the customer and the customer-facing processes. However an enterpr
usefulness of marketing mix in amarket or a even a company
Question 1: Consumers must constantly make decisions regarding what products or services to buy and where to buy them. Because the outcomes of such decisions are often uncertai
i have to write on people for my real estate company.
Component of Marketing Information System: 1. Internal records system: Marketing managers rely on internal reports such as orders, sales, prices, inventory level, and receiva
What is function of research of marketing? Functions of Research of Marketing: This means the intelligence service of organization marketing research assists in analyzing
how should shopper stop develop its demand forecast
Question: (a) Members of the marketing channel perform eight key functions. Describe these functions. (b) Differentiate between horizontal conflicts and vertical conflict
A World of Marketing Communications All organisations - small and large, commercial, government, charities, educational and other not-for-profit organisations - need to communi
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