Explain the elements of marketing mix, Marketing Management

Assignment Help:

Question 1:

(a) What do you understand by the term "market segment"?

(b) Explain why the concept of segmentation may be of value to the marketing department of a large business.

(c) Elucidate by appropriate examples how a company manufacturing footwear may attempt to segment the market for its product.

Question 2:

(a) How does the marketing mix help to ensure that marketing effort is effective?

(b) Explain in details the elements of marketing mix.


Related Discussions:- Explain the elements of marketing mix

Discuss about sales promotion in shortly, Discuss about Sales Promotion in ...

Discuss about Sales Promotion in shortly. Meaning of Sales Promotion: Sales promotion comprises several communications activities which try to offer added value or incent

Unit 1, exblin the vireous functin of marekting management

exblin the vireous functin of marekting management

Mat 104 finance project, Five years ago, you bought a house for $151,000, w...

Five years ago, you bought a house for $151,000, with a down payment of $30,000, which meant you took out a loan for $121,000. Your interest rate 5.75% fixed. You would like to pay

Importance of place - marketing mix, Importance of Place Goods are prod...

Importance of Place Goods are produced to be sold to the consumers. They should be made available to the consumers at a place where they can conveniently make purchase. It is e

Describe the leavitts model of change, Question 1: (a) Describe the Le...

Question 1: (a) Describe the Leavitt's model of change affecting a knowledge culture. (b) What type of culture is needed at the individual and managerial level in order to

Need of the environmental analysis, Need of the environmental analysis: th...

Need of the environmental analysis: the strategies that a company may adopt are influenced by the environment. An organization cannot keep itself insulated from the environment. I

Operational beheavior.., what would you suggest to avoid delays in despatch...

what would you suggest to avoid delays in despatch of products

Test marketing, various approaches followed by FMCG companies in test marke...

various approaches followed by FMCG companies in test marketing

Product differentiation, P r o du c t Differentiation: Product ...

P r o du c t Differentiation: Product differentiation and product positioning are essential themes in the marketing strategy. Product differentiation is one of the basi

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd