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Explain research nature and objectives in addition to types
(1)To identify and find solutions to the problems:
Research is essential to understand the problem in depth. For instance: >
By identifying the problem as above; it's easy to collect the relevant data to solve problem.
(2) To help making decision:
Research is helpful for making the decision. For instance: Would we maintain the advertising budget same as last year? Research shall answer this question.
(3) To find alternative strategies:
Research is helpful to find substitute strategies. For instance: Would we follow push strategy or pull strategy to promote the product.
(4) To develop new concepts.
Developing the Ideas through Discussions: Discussion concerning a problem often produces useful information. Various new ideas can be developed through such as exercise. Hence a re
what will be the scope for the above study for imc in b2b market domain and SWOT analysis,future growth and prospects of the study
Product, Price, Promotion, and Placement - Advertising and the Marketing Mix: Product, Price, Promotion, and Placement Advertising campaigns and how they are integrated with
what is marketing
SPECIAL CONTRACTS : You have learnt that the applicable law can be the law of either party or that of a third party. It will be the Indian Contracts Act, if Indian law will apply.
Once the alternatives have been evaluated the consumer is ready to make a purchase decision. Sometimes purchase intention doesn't result in an actual purchase. The marketing organi
Q: How personal influence of consumer behavior can create Diffusion of Innovation.? Ans: Products be likely to go through a life cycle. Primarily a product is introduced. S
organization follow 7''ps
evaluate the extent to which each element of i phone''s marketing mix contributes to its success
Procedural Formalities : Let us now discuss various procedural formalities of excise rebate. Refund Procedure under Rule 12.The authorities involved in this Rule are: i) Juris
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