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Q. Explain Remedy Under Consumer Protection Act?
Remedy Under Consumer Protection Act, 1986: A consumer record consumer association central government or state government can lodge a complaint of unfair trade practices adopted by advertiser under consumer protection act. In the consumer protection act there is three-tier-machinery for redressal of consumer grievances that is at the district level state-level and national-level. Procedure for file a complaint under consumer protection act is simple as district-forums are available in every district and complains can be made on plain paper without any court fees.
Q. Effect of past-advertisement? Methods of evaluation advertisement effectiveness assumes that response of customers in test-area is the outcome of advertisement done in test
Methods\Devices of sales promotion: the various sales promotion devices can be classified in three ways as shown in figure below: 1. consumer promotion: sales promotion direc
(a) Explain the main stages in the production of a 2-minute news item meant to be broadcast on TV. To explain the process, use the example of one of the subsequent events: (i
Explain about Marketing in words of American Marketing Association. Marketing: The American Marketing Association (AMA) explains marketing by “The process of executing and
What is Customer Research in scope of Marketing Research? Customer Research: Research type of this category includes investigation within the customer buying behaviour abo
Q. Explain the Role of direct marketing? Role of direct marketing:- a) Focus is on literate customer. b) For service marketing like insurance, Banking, telecommunication.
what is library marketing?
This is the number of times a consumer purchases the similar product within a specific time interval.
The product margin is calculated as product sales minus the direct costs of selling the product.
At this point, PP's bottled water business has shown operating losses of nearly $300(000), which does not include the initial investment of more than $800(000). Management is now t
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