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what are the core principles of msrketing
Explain about the cultural factor in the consumer behaviour. Cultural Factor: This factor affects the consumer behaviour through his culture, social class and subculture.
images of differentiation tools in marketing
Question : The Australian wool industry was facing serious difficulties in marketing its product since the last two decades. Synthetic materials were slowly replacing wool so
what is text marketing and explain the various approaches that are followed by FMCG companies in Test marketing
Store layout The word store layout refers to: How store fixtures and display gondolas are positioned within the store The size of the store fixtures and display gondolas
Question 1: (a) Critically discuss the concept "Communications Strategy". Support your answer with relevant examples. (b) Using relevant examples, explain the term "Sales
How is marketing play an important role in successfully running a business? During this period of globalization, all factors like economic crisis, dissimilarities in standards
What is Sales Research in scope of Marketing Research? Sales Research: Sales research comprises decision concerning selection of store channels, sales; territories force
Marketing Orientation If an organization has a marketing orientation, its planning rests in its marketing effort. Marketing becomes the business's philosophy, not just a functi
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