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Question 1:
a) What are the evaluative criteria marketing management can use to assess the usefulness of marketing segmentation variables?
b) Explain how ‘organisational buying' situations differ from ‘consumer buying' situations and discuss the idea of an organisational decision making unit (DMU).
Question 2:
a) Appraise the value of the product life cycle (PLC) concept in strategic product planning.
b) Discuss the principles of market ‘skimming' and market ‘penetration' pricing Strategies.
Discuss about the term http. Http: Http is stands for Hyper Text Transfer Protocol, The WWW protocol which performs the request and retrieves functions of a server. Gene
Question: (a) Give five differences between the selling concept and marketing oriented concept. (b) Define the roles of advertising, sales promotion, personal selling and pu
what do we mean a distribution chanals?
Role of source help the organization in following manner: 1) Source communication the communication to the target audience. He is the person who starts the communication proces
what is branding???
history of e-marketing
I want a research paper to be written of around 2500 words , kindly help me in the same.
Personal selling: Meaning & definition: Personal selling is unique as it is a face to face transaction between a salesman and a prospective customer. Evidently, a well traine
Hello, I''m a master student. Because of my job, I dont have enough time to write my 14,000 word dissertation. Actually Im doing dissertation of HRM. I want to know whether you can
Q. What do you signify by Communication Process? Communication has been definite as a process in which exchange of ideas and information takes place among different persons. It
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