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Problem 1:
Using examples and illustrations, elaborate on the stages of business buying process and its influences.
Problem 2:
(i). Describe the distribution channel.(ii). Discuss four types of wholesalers in the marketing distribution channel.
Problem 3:
With reference to the marketing of services, it is argued that the traditional 4 P's are not enough to describe the marketing mix. Discuss.
Question: (a) Discuss the primary difference between selling and marketing concept? (b) Suppose you are a marketer and about to introduce a new line of microwaveable snacks
Explain about purchase and decision implementation in decision making process. Purchase and Decision Implementation: When the decision to buy has been made, the way of pu
explain Henry Assael Model of buying decision behaviour along with diagram
Importance of the marketing in under developed or developing economy : Marketing has a special significance in under developed economics. A rapid development of the economy is p
What is Idea Screening Strategy Development? Idea Screening: The procedure of screening. The idea along with the greatest potential are selected for future review. Throug
what are the problems with green marketing? And what are there remedies?
Ad-effectiveness using a communication Objective is not sufficient in Itself: - Some advertisement may perhaps achieve communication objectives however may not promote sales. Some
Explain in brief about Relational Communications Orientation Explanation Information and promotion Communications ar
Explain about Business Marketing. When customer is the focus of all activities marketer has not to search customer to seek response to his products. Customer group is decided f
study the environmental & economical trends prevailing in Himachal & prepare a business plan for launching a new product
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