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If the populate is not well defined and does not fit to the object of research study then an error occurs. In other words selection of an inappropriate population causes this error. Suppose a study is undertaken to know the views of industrial workers on incentives offered by a company. The study defines its population as male employees and interviews are held amongst them. The exclusion of female employees would be as source of error.
Determine the types of stratified random sampling There are two kinds of stratified random sampling; (a) proportionate stratified sampling (b) disproportionate stratified sampl
what are the core marketplace concepts?
While undergoing the steps involved in the research process the researcher should ensure that the research does not have a high degree of error. If no care is exercised in m
You are interested in purchasing a new minor league baseball franchise. The franchise will be located in your area. To reduce the risk in your decision making, you have requested t
Problem: A major differentiating factor for companies is the quality of Customer Service. (i) Give the reasons which justify the inclusion of Customer Service as an e
what is market analysis
explain Henry Assael Model of buying decision behavior along with the diagram”.
What is causal designs Causal research is most appropriate when research objectives include need to understand the reasons why certain market phenomena happen as they do. To m
Question: The Belle Mare water park was set up in 1999, with the objective of providing leisure facilities to Mauritians and tourists. The park did not enjoy the expected succ
How might this medical group tailor its marketing mix to appeal to this segment?
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