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Advantage of the direct marketing: 1. Focued approach: it is possible to identify a very specifc target using direct marketing techniques. This makes it a very useful
Q. Explain about Promotion Mix? Meaning: - Promotion is the co-ordination of every one seller initiated efforts to set up channels of information as well as persuasion in orde
Market targeting: market segmentation reveals the firm's market segment opportunities. The firm now has to evaluate the various segments and decide how many and which ones to targ
What is Blackberrys situational analysis and market position
case study questions to be answered.
importance of product differentiation
how should shoppers'' stop develop its demand forecasts?
explain the core concept of marketing
Differential between old and new concept of the marketing Basic of difference Old concept of the marketing New concept of the marketing
A curve which touches each member of a family of curves and which is touched at each point by some member of the family is called the envelope of the family of curves. Example: Co
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