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Question 1: (a) Using an example from the local context, explain how an organisation can counter negative publicity. (b) Discuss the impact that customer retention has on
Define the storage in marketing functions of physical treatment. Storage: Goods are usually produced into anticipation of the demand. All they are stored into warehouses u
What are the Important facts of marketing Marketing identifies consumers' needs and supplies different goods and services to satisfy those needs most effectively. So businessma
Quantitative Techniques Q4. Find elasticity of demand of the function x=150-5P at (1) P=15, (2) P=20. (5 marks) Q5. Find dy/dx of the following cases 1. y=x2 log x. 2. log x /x. (
What is Competition Based Pricing In case of products where market is highly competitive and there is negligible difference in quality of competing brands, price is generally f
difference between heavy lift surcharge and long lift surcharge
Discuss about the Holistic Marketing approach of marketing. The Holistic concept is depends on the design, implementation and development of marketing activities, processes and
demonstrate your understanding of the principles of marketing by illustrating the motivation behind energy drink consumers
Question 1 Describe the phases in the evolution of retail market 2 What are the tasks handled by a project manager to effectively manage a project 3 What are the relevant
What is Concept Testing Strategy Development? Concept Testing: To estimate ideas properly. This may be essential to test product concepts testing is a phase in that a sma
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