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Commercialization
The eighth and last step in the new-product development procedure is commercialization. This step is introducing a fresh product into the market. The company bringing out a new product ought to make the following decisions:
1). When? What is the right time (timing) to introduce the new product?
2). Where? The company ought to decide whether to launch the fresh product in a single location, several regions, a region the national market, or the inter-national market. Sometimes a market rollout works excellent where introduction is phased in. Global rollout can also be done.
What are various types of pricing strategies? Adopted by the company. Currently we will discuss the various types of pricing strategies within detail are specified here by poin
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Promotion Modern marketing calls for more than only develop a good product, pricing it pleasingly, and making it available to focused customers. Companies ought to also commun
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