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Micro environment: Micro environment refers to the company's immediate environment, those environment factors that are in its proximity. These factors influence the company's non
What do you mean by business to consumer in e-commerce? B2C stands for Business to Consumer ; it is a type of e-commerce. It is where the consumer accesses the system of t
What are focus and drawback of product concept? Product Concept: Focus: The focus of the firms subsequent the product concept is onto the production of greater products
Question: (a) Discuss the primary difference between selling and marketing concept? (b) Suppose you are a marketer and about to introduce a new line of microwaveable snacks
Explain the involving marketing tourism using diagram
explain above
Tender Pricing : Business firms are frequently required to fix the prices of their products on a tender basis. It is more applicable to industrial products and products purchase
Boston Consulting Group By using the matrix, four kinds of SBUs can be identified as: a). Stars refer to high- growth, high-share businesses or (they require a lar
The marketing agent of a long distance phone service of the PhoneLink Co Ltd sells to a potentially high usage customer wireless service on three cell phones and includes a bonus o
What are the Durable Goods Durable goods are products that are used for a long period i.e., for months or years together. Illustrations of such goods are refrigerator, car,
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