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Question 1:
Briefly describe the functionalities of CRM sub modules. List out the benefits of CRM Systems.
Question 2:
Differentiate between Open Source and Commercial ERP. Briefly describe the key principles to a proper ERP system selection process.
Question 3:
What is ATO and how is it different from ETO? List the advantages of CAD/CAM.
Question 4:
Explain briefly about JD Edward's and PeopleSoft's applications and their various modules.
Marketing Information System To perform their marketing responsibilities, marketing managers need excellent deal of information. "Information is power" is a legal statement. I
the value delivery process
Question 1: (i) Distinguish between global marketing and international marketing. (ii) Explain the similarities and differences of a free trade area, a customs union, a comm
Problem: Elasticity, Total Revenue and Marginal Revenue For Each of the following cases, what is the expected impact on the total revenue of the firm? Explain your reasoning
What is Promotion Research in scope of Marketing Research? Promotion Research: Promotion research encompasses all attempts by the marketers to converse the company’s off
Importance of the study of the consumer behaviour: in olden days, the importance of consumers behaviour was not realized because it was sellers in the olden days, the importance o
Question 1: (a) Critically discuss the concept "Communications Strategy". Support your answer with relevant examples. (b) Using relevant examples, explain the term "Sales
what is the square root of 9?
various approches of test marketing in FMCG
Explain right to safety
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