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Question 1:
Briefly describe the functionalities of CRM sub modules. List out the benefits of CRM Systems.
Question 2:
Differentiate between Open Source and Commercial ERP. Briefly describe the key principles to a proper ERP system selection process.
Question 3:
What is ATO and how is it different from ETO? List the advantages of CAD/CAM.
Question 4:
Explain briefly about JD Edward's and PeopleSoft's applications and their various modules.
Buying behaviour: Consumer decision making varies with the types of the buying decision. The decisions to buy toothpaste, a tennis racket, a personal computer, and a new car ar
importance of product differentiation
income inreased by 10% later decreased by 10%. total change in % in income
What is strategic control in MIVE? Strategic control: The balance of efficiency control is strategic control. This weighs the overall and long-term marketing plan in visi
explain right to safety
What is efficiency control in MIVE? Efficiency control: The global picture is significant. An overview of the sales and marketing efforts and their relative failure or su
Question 1 (a) Define Business Ethics. (b) Critically explain how Business Ethical considerations will help in the Marketing Communication of a product or service. Suppor
Define and explain these concepts (reach and frequency).
How is market participation extended? Market participation extenuation: Those who choose to license ought to maintain the options open for extending market participation.
Branding
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