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1. Write a note on importance of consumer behavior for a business firm?2. Define the term 'Price'.3. Distinguish between Marketing Concept and Selling Concept?4. What are the new trends in advertisement?5. Briefly explain the following :a) Socio -culture environmentb) Marketing environment interface.
Ask question #Minimum 100 words accept 1. Based on the segmentation variables discussed in the chapter, construct a profile for Vanilla Bicycle’s probable target market. ed#
1. Whom do you think Rajender will eat with? Why?
Define the concepts of marketing research. Market Research: Marketing research is the intelligence facility of a business enterprise. This implies the careful and goal st
For this Final Project, imagine that an organisation that owns and manages a brand is experiencing a critical downturn in its business. The organisation needs to expand its brand o
Question: (a) You are the marketing vice-president of a large soft drink company. Your company's agency is in the process of negotiating a contract to employ a superstar fema
How a buyer can decides in making a purchase? A buyer has to take few decisions while making a purchase. For such decision there are several situations/transaction made through
the various approaches that are followed by FMCG companies in test marketing
Responsibility of marketing communications manager Tasks are undertaken in a context within which there may be many episodes or only a few. Note that more than one message is o
What are the significant factors that have led to the success of Shoppers? Stop?
Evaluate the priomotional strategies that can be used by retailers
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