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Increase in Non commercial Ads: - These days a variety of non commercial ads are issued by government departments Social organizations for general public. For instance ad on awareness of various social issues social problems viz. Female foeticide, fatal diseases, dowry, girl education and Adult- Education etc.
We have just completed another Election process. Think of some of the political advertisement you were bombarded with during the last few months. What types of media were used in t
Question 1: A room at Marriott in Vienna, Mc Donald`s French fries, a vacation package in Bali are all products. a) Show with relevant examples the different levels of the t
States the term Product Line and discuss in brief. Product Line: This is a group of products which is closely related since they perform a similar function, targeted at s
process of buying
What are the types of sales promotion strategies? Sales Promotion Strategies: There are three kinds of sales promotion strategies as illustrated here: • Push, • Pul
inventory is a necessary evil. discuss
The DD drinks company was founded over one hundred years ago by a deeply religious family and has been recognised as being a good employer ever since. The company has a long histor
Explain product policy in relation to agriculture
Marginal Approach to Ad-budget: - In this schema advertisement budget is decided on the basis of marginal costs and marginal revenue of advertising. Marginal cost here signifies i
How are Indian customers visiting Shoppers’ stop any different from customers of developed western countries?
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