What type of research was conducted by paco

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Reference no: EM131403510

Read the article "The Science of Shopping" and discuss the following questions:

1. What type of research was conducted by Paco? Give examples.

2. How his research would be useful to the marketers?

Given below the link of the article:
https://www.dropbox.com/s/i30etp05utmjm94/The-Science-of-Shopping.rar?dl=0

Reference no: EM131403510

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