The new product development process

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Reference no: EM13559155

Using the South University Online Library, search for academic articles to complete the following tasks:

  • Indicate the types of stakeholders involved in the new product development process.
  • Evaluate the impact of key inputs from stakeholder groups on new product development efforts.
  • Analyze the role these key stakeholder groups can play in contributing to the success of a new product.
  • Examine the persuasive strategies that can be used to enfranchise stakeholders in new product development projects.
  • Assess the key competitive advantages that information technology (IT) has delivered to the area of new product development.

On the basis of your findings, create a 2- to 3-page report in a Microsoft Word document. On a separate page, cite any sources using the APA format.

 

 

Reference no: EM13559155

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