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Project Part
Using the following two case studies from the textbook:
• Dell: High Velocity, Focused Supply Chain Management
• Mediaware- Turning the Supply Chain Upside Down
Provide a comprehensive overview including background and analysis (one page) of each of the two case studies. Then answer all of the questions given at the end of each of the two case studies. Your answers must incorporate concepts and theory from course material and outside references. Each answer may be 200 words. Cite your sources in APA format.
What does the information provided suggest is the market structure of the pharmaceutical industry? Explain your answer - discuss the benefits that Merck might expect to gain through the takeover of Schering-Plough.
Business Operation Training.
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Adopting a cautious stance, Microsoft strategists have not aggressively promoted its free-product offering. Some experts argue that Microsoft should be taking the defection among price-sensitive customers more seriously. Agree or disagree? Support..
How does transportation add value in a supply chain?What are the potential disruptions in transportation?How do the disruptions impact the performance of a supply chain?
How would you define capabilities within a school or business? When can a consumer be a critical consumer? In other words, when does it make sense to focus on consumers such as retail stores.
Is there any differences between perceived importance of credit cards and perceived importance of cash for the sample - What are the differences/relationships between the customers who respond the credit card offers in favor of Visa or Mastercard ( ..
Company research that will contain the following bulleted information- General company info, Financial standing in the past several years
What would be the effect of vertical integration (so that each upstream monopolist owns its retail outlet) on the final good price?
List the major tasks involved in developing a retail marketing strategy.- Identify a successful retail business in your community. What marketing strategies have led to its success?
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