How would you go through the product development process

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Assume you come up with an idea for a new electronic product you think your fellow students would really like. How would you go through the product development process? How would you accomplish each step within that process?

A fundamental question in the product purchase decision-making process is what makes this product different.

As a result, marketing managers must identify important characteristics that successfully differentiate their product from others in the customer's mind.

List and explain an example of 2 product discriminators businesses use to differentiate their products in the market.

Reference no: EM131728458

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