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The company to research is Pearse Trust
It should be obvious that the theme of this paper fits chapter 7 - Competing in International Markets. Therefore, it is my hope that in setting the theoretical context in the introductory paragraph you would address succinctly the strategies for competing in international markets. This is followed in the second paragraph by assessing a firm of your choice and the way it is organized internationally in order to exploit global or regional advantages yet remain responsive to local conditions.
In paragraph 3 - Summarize how the company has been internationally organized over the past five years.
In paragraph 4 - Assess the structure and modus operandi of the firm in relationship to its objectives to exploit global (or regional) advantages, while remaining responsive to local conditions.
In paragraph 5 - address the question: Does the firm have the resources to compete internationally?
In paragraph 6 -Provide your specific strategic recommendations for the firm to become a market leader in the next five years. The recommendations must be well explained and not just a list
In paragraph 7 -you conclude. In conclusion.
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