Reference no: EM131042378 , Length: word count:2000
Project Title-
Abstract- Background or to the research area history, present situation, comparative view of rivals, current activities, situation leading to marketing research need.
Introduction/ Problem Definition
Brief explanation and refinement of the problem opportunity:
- MANAGEMENT DECISION STATENIENT ie: an 'actionable' statement for which the research is intended to provide information / answers.
- RESEARCH STATEMENT ie: a restatement of the management decision problem/opportunity in general research (measurable) terms.
- RESEARCH OBJECTIVES ie: 3-5 points on what the research intends to accomplish / measure / determine / assess / etc. Specific objectives that will guide the research. These can be reviewed as you conduct the research.
Literature Review:
Outline the previously published research used to gain an insight / perspective on the decision / research problem. This should provide a framework in which the research fits. State the relevance of the information found in regards to the research. Remember to critique the information - when tolerable. Conclude with a summary of the research problem and how you will address it in your own words.
Research Design / Methodology:
Describe the type of research methodology to be undertaken - Qualitative or Quantitative? You will need to describe what forms of research instrument you will use (e.g. questionnaire/ survey/ interview/ focus group) and how it/they will be constructed, how many are expected to be completed (number of respondents), describe the prerequisites (if any) a respondent must have in order to participate, how many questions there are, how long it will take to complete, and how / where it will be administered & distributed.
SAMPLING METHOD: ie: Define the target population that will be used in the sample, the sampling technique chosen and the sample size. This is a short section, as more detail will be included once the survey is completed.
MEASUREMENT INSTRUMENT: ie: Describe what the research instrument is designed to measure, the variables it will analyse, and the types of scales used to measure the variables.
PROPOSED ANALYTICAL METHOD: ie: Briefly explain how the data will be coded and analysed and what the results are expected to provide.
TIME FRAME: How long it will take to complete each component of the research and analysis.
Limitations of the Study and Ethical Issues: The limitations that may affect the accuracy of the results. These needs to be pointed out so that future research can be improved (e.g.: sampling errors, non-sampling errors, response errors, non-response errors, etc).
Ethics case instructions:
: Ethics Case Instructions: Read Section 16.9 Ethics – Cheeseman text page 351. Brief the facts of the case and assume your boss is seeking your opinions on the 3 questions found at the end of Section 16.9. Argue both sides of all issues.
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Critical legal thinking-ethics and contemporary business
: Read Bank of America, N. A. v. Barr – Cheeseman text page 293-294 Respond to the three Case Questions found in Cheeseman Text page 294 Brief the facts of the case and assume your boss is seeking your opinions as noted in the Critical Legal Thinking, ..
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Determination of whether dumping has occurred
: How is this relevant to the determination of whether dumping has occurred?
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Is it legitimate to impose higher safety standards
: Is it legitimate to impose higher safety standards on imported goods than exist in the foreign country where the goods were produced?
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Briefly explain how the data will be coded and analysed
: PROPOSED ANALYTICAL METHOD: ie: Briefly explain how the data will be coded and analysed and what the results are expected to provide
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Is product lifecycle initiative a good or a bad idea
: Is Product Lifecycle Initiative (PLI) a good or a bad idea? If the former, what should Patagonia do next? If Patagonia were to discontinue its PLI, what would you suggest as alternative sustainability actions?
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Write paper about the art buddha of medicine bhaishajyaguru
: Write a paper about the art Buddha of Medicine Bhaishajyaguru (Yaoshi fo). How your experience of the actual work of art differed from that of the reproduction you have seen in the class.
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Evaluate the internal processes or strategies
: Evaluate the internal processes or strategies within an organization in which you are involved, such as your workplace, school, church, or community group, in order to identify a problem that provides an opportunity for innovation. Then, determine an..
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Vacated under the federal arbitration act
: Under what circunstances an award could not be vacated under the Federal Arbitration Act? a) Where the arbitrator's ruling is contrary to other rulings in similar cases, b) Where the award itself was acquired through fraud, c) Where evidence was avai..
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